Yubi Blonde Nourishing Shampoo for Blonde Hair

What it is: A moisturizing daily shampoo with Japanese-sourced white peony that gently cleanses, soothes, and adds shine to highlighted or lightened blonde and gray hair.

Hair Type: Fine, Medium, and Thick

Hair Texture: Coily, Curly, Straight, and Wavy

Hair Concerns:
- Dryness
- Straightening and Smoothing
- Color Safe

Key Benefits:
- Gently cleanses while moisturizing
- Removes impurities and excess product buildup
- Smooths, adding touchable softness, natural glow, and shine

Highlighted Ingredients:
- Japanese-Sourced White Peony: Rich in vitamin D and antioxidants to intensely moisturize, hydrate, and soothe hair.

Ingredient Callouts: Free of parabens.

What Else You Need to Know: Indulge in this luxurious professional-grade nourishing shampoo. Infused with Japanese-sourced precious white peony, renowned as a symbol of purity in Japan, the formula is rich in antioxidants to intensely condition and smooth hair. Ideal for all types of highlighted, lightened blonde and gray hair to gently cleanse while conditioning hair fiber with a natural glow and lavish touch.

Fragrance Description: This shampoo has a woody yet floral scent with top notes of cardamom, ginger, and mate; heart notes of white peony, jasmine, and freesia; and base notes of hearty white musk.

-Japanese-Sourced White Peony: Rich in vitamin D and antioxidants to intensely moisturize, hydrate, and soothe hair.

Aqua/Water/Eau, Sodium Laureth Sulfate, Glycerin, Coco-Betaine, Cocamide Mipa, Sodium Chloride, Citric Acid, Sodium Benzoate, Sodium Hydroxide, Hexylene Glycol, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Salicylic Acid, Linalool, Limonene, Geraniol, Citronellol, Butylene Glycol, Paeonia Albiflora Flower Extract, Parfum/Fragrance.

Suggested Usage:
-Apply a quarter-size amount of Yubi Blonde Nourishing Shampoo to wet hair.
-Massage into scalp using fingers and palms.
-Rinse thoroughly.
-All types of blonde, silver, and gray hair can use daily for gentle cleansing. -Complete the routine with shu uemura’s Yubi Blonde Conditioner (sold separately) for the longevity of blonde-toned, bright, shiny, and healthy hair.
-Pair with shu uemura’s Yubi Blonde Anti-Brass Purple Shampoo or Purple Mask (each sold separately) weekly to neutralize unwanted brassy yellow tones.

Pro-Tip:
-Start by applying to the scalp.
-Emulsify with water to create a lather.
-Massage the scalp.
-Comb through mid-lengths and ends in the shower before following with conditioner or mask.